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GOVCOMMS
INSTITUTE blog

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A podcast by contentgroup, GovComms explores our industry through conversation with industry greats, experts and innovators from around the world. Hosted by our Founder and CEO David Pembroke, we share with you insights from our years of experience and through the vast knowledge of our guests. Whether you’re an industry professional or just starting out, this podcast is a must listen.

EP #25: Bridging the trust divide

Professor Mark Evans (Ph.D.) is Director of Democracy 2025 and Professor of Governance at the Institute for Governance and Policy Analysis.

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EP #24: May I have your attention please

Simon Troeth is Director – Media at the Minerals Council of Australia. He has a long and distinguished career in both the media and politics. Simon started his career as a print journalist, working for the Herald Sun and several other newspapers before moving into politics where he spent 15 years ...

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EP #23: Using storytelling to communicate effectively

Shawn Callahan is the founder of Anecdote and one of the world’s leading business storytelling teachers and advisors.

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EP #22 - Inserting creativity into storytelling

Josie Khng joined the contentgroup team in January 2018 as one of its strategists. Prior to her move to Australia, she was head of social media at global creative agency Bartle Bogle Hegarty in Singapore.

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EP #21: How should you engage with reporters

Andrew Bell is an experienced media professional who works as an ABC producer and reporter in the ACT. He worked for the BBC and commercial radio in Wales before moving to Australia in 1988.

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EP #19: The evolution of communication and leadership

As one of the leading and most experienced communicators in Australia, Adrian Cropley shares with us the growing functionality of combining communication and business and the role that plays in successful leadership.

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EP #17: Using empathy and storytelling to connect with your audience

TAKE PART IN OUR AUDIENCE SURVEY AND WIN! This week we are excited to release Part 2 of our interview with Robert Rose, a leader in the content marketing space. As well as leading a consultancy firm of his own, most recently Robert Rose was the host of Content Marketing World.

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EP#16: Creating a content strategy to impress your boss

TAKE PART IN OUR AUDIENCE SURVEY AND WIN! This week we are excited to share with you Part 1 of our interview with Robert Rose, a founder, and guru in the content marketing space. Through the release of his book ‘Managing Content Marketing’, co-written with Joe Pulizzi, the concept of strategic ...

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EP #15: Breaking down silos, making room for communication

To let your communication strategy flourish, you need to get everyone involved. In this week’s episode, we talk with leading social media specialist Stephanie McCormick from the Australian Catholic University (ACU) on how to get your whole organisation involved in communication.

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