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INSTITUTE podcasts

GovComms explores our industry through conversation with industry greats, experts and innovators from around the world.


A podcast by contentgroup, GovComms explores our industry through conversation with industry greats, experts and innovators from around the world. Hosted by our Founder and CEO David Pembroke, we share with you insights from our years of experience and through the vast knowledge of our guests. Whether you’re an industry professional or just starting out, this podcast is a must listen.

Ep#136 Reputation Management

"Reputation management is not just communication, but for our team, it means not over promising and under delivering." - Evan Ekin-Smyth The final four principles are discussed in part two of our conversation with Evan Ekin - Smyth, Director of Media and Digital Engagement at the AEC. Evan also ...

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EP #135 it's all about tone - Australian Electoral Commission

The Australian Electoral Commission (AEC) played an important role in keeping the recent Federal Election in Australia on track.

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"If you did something that wasn't risky and no one even looked at it, what was the point? I don't think it's successful communication. It might be good internally...but if you're actually thinking about who you're communicating with and what you did no one saw and no one interacted with, I don't ...

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EP #133 The Art of Accessible Content

"There are so many opportunities to make sure that every element of what we do is actually usable and accessible. And I don't mean just accessible in terms of being able to be accessed by screen readers and that sort of thing, but accessed and understood by the general public generally is a ...

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EP# 132 Digital Literacy across our Population

This week we are joined by CEO of the Digital Skills Network (DSO), Patrick Kidd.

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The Beginning: Collective Engagement for a social Purpose

In a new series for GovComms we will be going along for the ride to follow the journey of the University of Adelaide's latest multi-year, multi-phase research project, which is called Collective Engagement for Social Purpose.

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EP# 131 The OECD report on Public Sector Communications

Your host, CEO and Founder of contentgroup, David Pembroke, is joined by two of the OECD's policy analysts, Karine Badr and Carlotta Alfonsi, to discuss the OECD's Report on Public Communications. The trio walk through some of the key findings of the report and share the process in which the data ...

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EP#130 Good Professional Communication is a Performance

"We often think of performance in a pejorative way, as though that's a bad thing. The thing about performance is that if it is genuine and a reflection of the message that you genuinely feel and want to communicate, then the performance component of that is just the way in which you manage to ...

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EP#129 Part Two: Being Citizen centric

In this weeks episode, we bring you part two of our interview with the CEO of the Open Government Partnership (OGP), Sanjay Pradhan.

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