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GOVCOMMS
INSTITUTE blog

GovComms explores our industry through conversation with industry greats, experts and innovators from around the world. (19)

GovComms Ep 170 Alfred & David

A podcast by contentgroup, GovComms explores our industry through conversation with industry greats, experts and innovators from around the world. Hosted by our Founder and CEO David Pembroke, we share with you insights from our years of experience and through the vast knowledge of our guests. Whether you’re an industry professional or just starting out, this podcast is a must listen.

Government, Communication, David Pembroke, Podcasts, Kerstin Oberprieler

EP #14: Strategic communication and gamification, where two worlds collide

What do you know about ‘gamification’? Or more importantly government gamification? This week on GovComms we talk with Kerstin Oberprieler, a leading expert in the field, about what it means for the future of government communication and audience engagement.

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Communication, David Pembroke, Podcasts

EP #13: Knowing what your audience wants through effective measurement

FIND GOVCOMMS WHEREVER YOU LISTEN TO PODCASTS In another episode in our solo masterclass series, this week David takes you through the processes of ‘measurement and evaluation’ within the content group Content Communication Methodology and using audience measurement.

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David Pembroke, Communication technology, Podcasts, Clare Madden

EP #12: Using gen z to drive innovation in all sectors

While today they might just be at school or mastering streaks on Snapchat, one day Gen Z, the youth of today, will be the leaders of tomorrow. And unlike the generations before them, 70% of these future professions and career paths don’t even exist yet.

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Storytelling, David Pembroke, Podcasts, Working with data, Todd Wheatland

EP #11: How to effectively measure the stories you're telling

Todd Wheatland is no stranger to the world of content; he’s had leading roles in strategy for agencies such as Isentia, KellyOCG and King Content as well as a variety of boutique operations.

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Social Media, David Pembroke, Best Practices, Podcasts, Jenna Bradwell

EP #10: One woman, managing half a million social media followers

Supporting an audience of over half a million people is a gigantic task, especially when you have such a diverse crowd following you. For the University of Sydney, this is the exact challenge they face daily; students, international visitors, alumni and academics all coming for a unique experience, ...

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Communication, Government Communication, Storytelling, David Pembroke, Podcasts

EP #09: Building capability in your communication team

This week on GovComms we explore the biggest problems faced in government communication, but more importantly, we provide answers to solve them. The secret? Tools to assist in building capability.

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Communications, David Pembroke, Podcasts, Rita Zounis, Team Building

EP #08: Strengthening internal communication in government

As communicators, we should all know by now that strong internal communication is the beating heart of any healthy organisation. Because without it, everything falls apart. And though that may sound scary there are plenty of tools available to introduce smooth internal communication to your ...

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Social Media, Government Communication, David Pembroke, Digital Communication, Podcasts, Caroline Fisher

EP #07 Digital trends and opportunity for government communication

FIND GOVCOMMS IN YOUR PODCAST APP. This week on GovComms we talk with Caroline Fisher, an Assistant Professor in journalism at the University of Canberra.

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Communication, David Pembroke, Podcasts, Traditional Media, Neryl East

EP #06: How to successfully navigate government communication

FIND GOVCOMMS IN YOUR PODCAST APP. This week on GovComms we talk with Neryl East, an experienced government communicator, about how to successfully and positively navigate change in our industry.

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