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EP#158: Managing Sports Integrity, Media Transparency and Stakeholder Engagement

In this episode of the GovComms Podcast, host David Pembroke interviews Tim Gavel, a veteran sports broadcaster who has transitioned into the role of Media Director at Sport Integrity Australia, an Australian Government agency aimed at promoting safe and fair sports.

Tim shares insights from his extensive career in media and broadcasting, detailing his journey from a disc jockey in Western Queensland to a highly respected commentator in Canberra. The discussion highlights his relentless work ethic and the skills he developed over decades, which he now applies to his current role in the public service.

Tim provides an in-depth look at the multifaceted issues managed by Sport Integrity Australia, including anti-doping, sexual abuse, integrity in sports betting, and racial abuse. He discusses the dynamic leadership of David Sharpe, the CEO of Sport Integrity Australia, and the challenges of building a robust framework for the organisation on the go. Tim elaborates on his daily routine, which involves early morning media analysis and maintaining strong relationships with journalists to ensure transparency and accurate reporting.

The conversation also touches on the importance of collaboration with key stakeholders, such as the Minister’s office and national sports organisations.

Stream the episode on Spotify:

Watch the episode on YouTube:


Discussed in this episode:

  • Tim’s strategy for handling media inquiries and building trust with journalists.
  • The role of the National Integrity Framework in Australian sports.
  • The evolution of Sport Integrity Australia’s communication strategies.
  • Innovative educational initiatives for athletes using virtual reality.


Show notes:



A transcript of this episode can be found here.

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