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EP#141 The 2022 Rewind

As we come up to the end of the year, host of the GovComms podcast, David Pembroke, reflects on the year that was.

Taking the guest chair for a change, David chats with old time friend Andrew Bell about all things 2022. With the help of some of the key interviews from the GovComms podcast, the pair discuss the highs and lows that the communications space has experienced this year.


"I think with the benefit of hindsight, we are going to look back on this last 12-month period as a bit of a tipping point.... As a comms person, you should be nosy. You should be getting out there and talking to people, not sitting behind your desk. You need to discover and know what's going on, and be able to invite yourself to meetings that perhaps you're not being invited to at the moment. And when you are there, able to explain to your policy and programme colleagues about this wonderful capability that you are going to be able to have, and the benefit that it can bring to the people that you're seeking to serve.." - David Pembroke

Discussed in this episode:

  • OECD Conference for Public Sector Communications
  • The emphasis on discoverable content
  • Impacts of the approval process

Transcript for this episode can be found here: EP#141 The 2022 Rewind with David Pembroke and Andrew Bell

About the Author

FOUNDER AND CEO OF CONTENTGROUP | Hosted by our Founder and CEO David Pembroke, we share with you insights from our years of experience and through the vast knowledge of our guests. Whether you’re an industry professional or just starting out, this p...