--- title: GovComms Institute Podcast | Roger Christie description: "Roger Christie is the Founder & Managing Director of Propel – a multi award-winning consultancy that helps leaders and organisations build purposeful digital brands. For more than fifteen years, Roger has partnered with government, corporate and NGO leaders and organisations to help them define, leverage and protect their most valuable professional asset today: their digital brand." --- Talk to us [![fb](https://blog.govcommsinstitute.com/hubfs/facebook-brands.svg)](https://www.facebook.com/govcinstitute) [![li](https://blog.govcommsinstitute.com/hubfs/linkedin-brands.svg)](https://www.linkedin.com/company/govcomms-institute) [![tw](https://blog.govcommsinstitute.com/hubfs/twitter-brands.svg)](https://twitter.com/govc_institute) [![in](https://blog.govcommsinstitute.com/hubfs/instagram-brands.svg)](https://www.instagram.com/govcommsinstitute/) [![logo-white](https://blog.govcommsinstitute.com/hs-fs/hubfs/logo-white.png?width=197&height=40&name=logo-white.png "logo-white")](https://contentgroup-19617054.hs-sites.com/home-2) [![GCI Horizontal Logo](https://blog.govcommsinstitute.com/hs-fs/hubfs/GCI%20%20Horizontal%20Logo.png?width=197&name=GCI%20%20Horizontal%20Logo.png "GCI Horizontal Logo")](https://blog.govcommsinstitute.com/podcast/author/roger-christie) - [Podcast](https://blog.govcommsinstitute.com/podcast) - [About us](https://www.govcommsinstitute.com/about) - [Contact us](https://www.govcommsinstitute.com/contact) [Back to blog](https://blog.govcommsinstitute.com/podcast) # Roger Christie Roger Christie is the Founder & Managing Director of Propel – a multi award-winning consultancy that helps leaders and organisations build purposeful digital brands. For more than fifteen years, Roger has partnered with government, corporate and NGO leaders and organisations to help them define, leverage and protect their most valuable professional asset today: their digital brand. ![GovComms Ep 170 Alfred & David](https://blog.govcommsinstitute.com/hs-fs/hubfs/GovComms%20Ep%20170%20Alfred%20%26%20David.jpg?width=2013&height=1510&name=GovComms%20Ep%20170%20Alfred%20%26%20David.jpg "GovComms Ep 170 Alfred & David") A podcast by contentgroup, GovComms explores our industry through conversation with industry greats, experts and innovators from around the world. Hosted by our Founder and CEO David Pembroke, we share with you insights from our years of experience and through the vast knowledge of our guests. Whether you’re an industry professional or just starting out, this podcast is a must listen. [From the Vault (Best of Govcomms)](https://blog.govcommsinstitute.com/podcast/tag/from-the-vault) [Social Media Strategy](https://blog.govcommsinstitute.com/podcast/tag/social-media-strategy), [Social Media](https://blog.govcommsinstitute.com/podcast/tag/social-media), [Government Communication](https://blog.govcommsinstitute.com/podcast/tag/government-communication), [Storytelling](https://blog.govcommsinstitute.com/podcast/tag/storytelling), [David Pembroke](https://blog.govcommsinstitute.com/podcast/tag/david-pembroke), [Government Consulting](https://blog.govcommsinstitute.com/podcast/tag/government-consulting), [Podcasts](https://blog.govcommsinstitute.com/podcast/tag/podcasts), [statistical insights](https://blog.govcommsinstitute.com/podcast/tag/statistical-insights) [Roger Christie](https://blog.govcommsinstitute.com/podcast/author/roger-christie) ### [EP #118 Part one: The importance of social media  insights](https://blog.govcommsinstitute.com/podcast/part-one-the-importance-of-social-media-insights) [This week’s podcast features Founder of Propel Group, Roger Christie. Growing up in the world of Public Relations, Roger now focuses on everything social media. This podcast in particular investigates the role of social media and its influence on government communications.](https://blog.govcommsinstitute.com/podcast/part-one-the-importance-of-social-media-insights) [Listen now](https://blog.govcommsinstitute.com/podcast/part-one-the-importance-of-social-media-insights) [Social Media Strategy](https://blog.govcommsinstitute.com/podcast/tag/social-media-strategy), [Social Media](https://blog.govcommsinstitute.com/podcast/tag/social-media), [Government Communication](https://blog.govcommsinstitute.com/podcast/tag/government-communication), [Storytelling](https://blog.govcommsinstitute.com/podcast/tag/storytelling), [David Pembroke](https://blog.govcommsinstitute.com/podcast/tag/david-pembroke), [Government Consulting](https://blog.govcommsinstitute.com/podcast/tag/government-consulting), [Podcasts](https://blog.govcommsinstitute.com/podcast/tag/podcasts), [statistical insights](https://blog.govcommsinstitute.com/podcast/tag/statistical-insights) [Roger Christie](https://blog.govcommsinstitute.com/podcast/author/roger-christie) ### [EP #118 Part one: The importance of social media  insights](https://blog.govcommsinstitute.com/podcast/part-one-the-importance-of-social-media-insights) [This week’s podcast features Founder of Propel Group, Roger Christie. Growing up in the world of Public Relations, Roger now focuses on everything social media. This podcast in particular investigates the role of social media and its influence on government communications.](https://blog.govcommsinstitute.com/podcast/part-one-the-importance-of-social-media-insights) [Read more](https://blog.govcommsinstitute.com/podcast/part-one-the-importance-of-social-media-insights) [Social Media Strategy](https://blog.govcommsinstitute.com/podcast/tag/social-media-strategy), [Social Media](https://blog.govcommsinstitute.com/podcast/tag/social-media), [Government Communication](https://blog.govcommsinstitute.com/podcast/tag/government-communication), [Storytelling](https://blog.govcommsinstitute.com/podcast/tag/storytelling), [David Pembroke](https://blog.govcommsinstitute.com/podcast/tag/david-pembroke), [Government Consulting](https://blog.govcommsinstitute.com/podcast/tag/government-consulting), [Podcasts](https://blog.govcommsinstitute.com/podcast/tag/podcasts), [statistical insights](https://blog.govcommsinstitute.com/podcast/tag/statistical-insights) [Roger Christie](https://blog.govcommsinstitute.com/podcast/author/roger-christie) ### [EP #118 Part one: The importance of social media  insights](https://blog.govcommsinstitute.com/podcast/part-one-the-importance-of-social-media-insights) [This week’s podcast features Founder of Propel Group, Roger Christie. Growing up in the world of Public Relations, Roger now focuses on everything social media. This podcast in particular investigates the role of social media and its influence on government communications.](https://blog.govcommsinstitute.com/podcast/part-one-the-importance-of-social-media-insights) [Read more](https://blog.govcommsinstitute.com/podcast/part-one-the-importance-of-social-media-insights) ### FIND GOVCOMMS ON YOUR FAVOURITE PODCAST APP [![1024px-Spotify_logo_without_text.svg](https://fs.hubspotusercontent00.net/hubfs/19617054/1024px-Spotify_logo_without_text.svg.png)](https://open.spotify.com/show/0ffqeexpF1f3LreTNGO1IR) [![Podcasts_(iOS).svg](https://19617054.fs1.hubspotusercontent-na1.net/hubfs/19617054/Podcasts_(iOS).svg.png)](https://podcasts.apple.com/ng/podcast/govcomms-the-future-of-government-communication/id965019427) [![5f675b163b3c2a0004655704](https://fs.hubspotusercontent00.net/hubfs/19617054/5f675b163b3c2a0004655704.png)](https://podcasts.google.com/feed/aHR0cHM6Ly9jb250ZW50Z3JvdXAubGlic3luLmNvbS9yc3M) [![Amazonmusic.logo-1](https://19617054.fs1.hubspotusercontent-na1.net/hubfs/19617054/Amazonmusic.logo-1.png)](https://music.amazon.com/podcasts/01c605fa-298d-4d36-8644-779a38b12ac3/govcomms-the-future-of-government-communication) [![GCI Horizontal Logo](https://blog.govcommsinstitute.com/hs-fs/hubfs/GCI%20%20Horizontal%20Logo.png?width=200&height=41&name=GCI%20%20Horizontal%20Logo.png "GCI Horizontal Logo")](https://blog.govcommsinstitute.com/) A global platform for government communicators. - SITE MAP - [Home](https://www.govcommsinstitute.com) - [About us](https://www.govcommsinstitute.com/about) - [Contact us](https://www.govcommsinstitute.com/contact) - LEGALS - [Privacy Policy](https://www.govcommsinstitute.com/pirivacy-policy) - [Terms & Conditions](https://www.govcommsinstitute.com/terms-and-conditions) - CONTACT US - [+61 2 6273 0232](tel:+61%202%206273%200232) - [govcomms.institute@contentgroup.com.au](mailto:govcomms.institute@contentgroup.com.au) - [Level 3, 2 Mort Street, Canberra, ACT 2601 GPO Box 2381, Canberra, ACT 2601](https://goo.gl/maps/4iAFuvdJ1KbTe28CA) - Copyright © 2020 contentgroup Theme designed by [Markentive](https://www.markentive.com/)