GovComms Institute Podcast

Ep# 120 Why communications is like making a Martini

Written by Phillip Jones | Dec 14, 2021 5:52:20 AM

Effective communication is like creating the perfect Martini or mocktail according to Phillip Jones.

The Director of Marketing, Fundraising and Communications for St Vincent de Paul for Canberra/Goulburn shares his wealth of consulting experience, which includes being the “Martini Whisperer”, with the GovComms podcast.

GovComms host, CEO and Founder of contentgroup, David Pembroke, has a fun and insightful conversation with Phillip about getting back into the swing of things following two rather isolating years.


The pair discuss how much time should be invested into promoting meaningful and constructive relationships.

Phillip is a big fan of narrative. He defines it as one of the most important parts of communication.

He also discusses the importance of face-to-face communication in a world where technology is increasingly part of the way we work.

Discussed in this episode:

  • Importance of a narrative
  • Why context is vital
  • How we can communicate in the new year.